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Careers in Mass communication
Feb 17,2025
The mass communication industry in India has been booming in the recent years. There has been a sharp rise in the number of media companies, channels, and communication leading to the never before widening of the scope of mass communication as a career in India.
The mass communication industry in India has been booming in the recent years. There has been a sharp rise in the number of media companies, channels, and communication leading to the never before widening of the scope of mass communication as a career in India.
What is Mass Communication?
Mass communication is the process of imparting and exchanging information through mass media to large sections of the population. The information can be relayed through different media including print (newspapers, magazines, journals) or through electronic or digital media (television, radio, social networking sites, web portals, films and advertisements etc.)
In recent years, the entire media industry has seen rapid growth. As a result more and more young people are now keen to take up education and later a career in the vast field of mass communication.
Skillset Required
Let us begin by understanding the skillset required for a career in mass communication.
A degree in mass communication in Delhi can open various career options.
The industry calls for creative persons with skills of communication, presentation, writing, critical thinking, and social awareness.
Other skills required include:
- Multitasking
- Problem-Solving
- Decision-Making
- Observation
- Research
- Team Work
- Soft Skills
What is the Scope of Mass Communication?
Students looking for mass communication colleges in Delhi will come across four different options:
Undergraduate Level
Postgraduate Level
- Master’s in Journalism and Mass Communication (MJMC) – 2 Years
- Postgraduate Diploma in Journalism and Mass Communication – 1 Year
What are the Different Specializations in Mass Communication?
The following specializations are available in most mass communication courses in Delhi.
Broadcasting
Broadcasting involves the distribution of audio-visual content to the public through electronic media. This can include television, webcasting, and radio.
In broadcasting, career options can include:
- News Anchor
- TV Host
- Producer
- Camera Person
- Video Editor
Journalism
Journalism can involve collecting, creating, and presenting information to the public. After a degree in mass communication in Delhi, one is eligible to work in the following profiles:
- Reporter
- Editor
- Editorial Assistant
- Web Content Writer
- Photojournalist
- Producer
Public Relations, Marketing, and Advertising
Marketing is another attractive option in mass communication courses in Delhi. Along with public relations and advertising, the career opportunities can vary from promoting products, ideas, and services to building a positive image for brands, companies, and personalities. Work profiles can involve the following:
- Marketing Executive
- Brand Manager
- Advertising Manager
- Public Relations Executive
- Social Media Executive
- Communications Executive
- Copywriter
It is important to understand that the job roles after a degree in mass communication are unlimited. A mass communication graduate can go on to work in corporate communications, editing and publishing, event management, the film industry, the TV industry and more.
Jobs in Infotainment
This is a newly emerging field in mass communication. Several of our short term courses equip students with skills needed for this new field. Infotainment is a type of media that tries to combine educational or useful information and entertaining content.
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